La Riche

Directions Fluorescent Orange Semi-Permanent Conditioning Hair Dye (4 x 100ml)

Fluorescent Orange: For bold, radiant hair, this fluorescent shade brings your brightest orange drea...

Directions - Hair Lighteneing Kit 30 vol

Directions Hair Lightening Kit has been specially formulated to condition and help protect your hair...

Directions Deep Purple Semi-Permanent Conditioning Hair Dye (4 x 100ml)

Deep Purple: Deep Purple, one of their most sought-after shades, captivates with rich purple tones a...

Directions Semi Permanent Hair Dye - Fluorescent Yellow (4 x 100ml)

Fluorescent Yellow: Fluorescent Yellow adds a striking, energetic pop to hair—bold, vibrant, and imp...

Directions Semi Permanent Hair Dye - Ultra Violet (4 x 100ml)

Ultra Violet: A powerful purple shade with cool blue undertones, crafted for those who dare to stand...

Directions Tangerine Semi-Permanent Conditioning Hair Dye 100ml

Tangerine: Delivers a bold, sun-kissed orange with a juicy, summer-ready glow. La Riché Semi Permane...

Directions Rose Red Semi-Permanent Conditioning Hair Dye (4 x 100ml)

Rose Red: With its rich vibrancy and deep magenta hues, Rose Red captivates at first glance. La Rich...

Directions Lavender Semi-Permanent Conditioning Hair Dye (4 x 100ml)

Lavender: Lavender’s soothing mix of pink and purple brings a cool, effortless vibe to any style. La...

Directions Semi Permanent Hair Dye - Flame (4 x 100ml)

Flame: Flame, a timeless shade, brings bold coppery orange and red tones for fiery, standout locks. ...

Directions Semi Permanent Hair Dye - Apricot 100ml

Apricot: Apricot brings golden, sun-kissed tones and red undertones for hair that looks luscious, li...

Directions Stormy Grey Semi-Permanent Conditioning Hair Dye (4 x 100ml)

Stormy Grey: This metallic dark grey is bold, dramatic, and stormy in intensity. La Riché Semi Perma...

Directions Vermillion Red Semi-Permanent Conditioning Hair Dye 100ml

Vermillion Red: Breathes vivid energy into the hair, blending a rich, blood-toned hue with warm oran...